One example that has nothing to do with curiosity, but self-assuredness: During a discussing with Jassy, there was strong opposition towards Bezos’ ideas prior to Amazon releasing their Kindle line. Jassy was arguing that Amazon were not in a position to develop and distribute their own electronic products. Bezos would not budge, but appreciated and acknowledged (later) that these were vital elements of resistance from his followers. As the divergent opinions meant that the decision needed to better considered and robust. It helped Amazon to avoid costly mistakes and plan better in advance. It also sent signals to other staff that their opinions mattered and their feedback was useful in ensuring the vision was shared and pitfalls were avoided. Furthermore it laid down a precedent of future decision which would be a collective effort of ideas and action. ​